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Sales and Marketing Persuasion: Be Batman, because nobody is really Superman

Sales and Marketing Persuasion: Be Batman, because nobody is really Superman

November 5, 2024 — Listen to Dr. Yaniv Zaid, CEO, The Art of Persuasion, discuss the power of clear messaging, turning failures into assets, and naptime.

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B2B Marketing Charts: Purchase cost for 6 business departments over the last 2 years

B2B Marketing Charts: Purchase cost for 6 business departments over the last 2 years

October 24, 2024 — Never-before-published data from 2,310 B2B buyers of a $10,000+ purchase.

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From Static to Cinematic: How switching from image ads to video ads helped wedding dress shop increase site traffic 30%

From Static to Cinematic: How switching from image ads to video ads helped wedding dress shop increase site traffic 30%

October 22, 2024 — Give this article a quick read. And then take another look at your marketing to see if you’re using the most effective media.

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